MarketSense works closely with clients on all aspects of the business development process and will function as a part-time business development staff. We help you position your assets in the best way possible by identifying, profiling and quantifying the indications and markets where your product will be used. We then develop a comprehensive business target list to approach for partnering. Our rigorous hands-on approach ensures your asset will be represented in the best way possible to support the potential opportunity.

Need help securing a partner or technology?

• Determine a business development strategy and plan
  
• Maximize the value of your assets
• Identify and contact likely partnering targets
  
• Research and profile comparable deals to determine valuation
  
• Structure and negotiate agreements
  

Need help evaluating the opportunity? We can assist you.

Our approach is success-based, tailored to meet the unique circumstances and needs of each client. It is applicable to all types of collaborative relationships (strategic alliances, M&A, licensing agreements and co-promotion arrangements).  Our specific business development services include:

• Introductions and contacts
  
• In-licensing Evaluations
• Technology Evaluations
• Developing non-confidential backgrounders
• Business Development and Strategic Assessment and Planning
• Due Diligence
• Finding/brokering products and technologies
• Creating effective business development presentations
• Out-licensing non-core assets (including patents)
• Developing negotiation strategies
• Structuring term sheets

Looking for Products or Co-Promotion Deals? Let us Help!

MarketSense will help identify and evaluate products, technologies and/or companies that fit your in-licensing and acquisition requirements. We provide up to three products/technologies that fit your needs.  We work with your existing in-licensing/acquisition criteria or help you develop guidelines and an evaluation process to achieve results.

Our business development program is specifically designed to deliver product candidates in a timely and cost efficient manner and is composed of the following elements:

• A set fee for each product/technology or company identified
• Assistance with introductions, meetings, and securing an agreement
• A success fee for each identified product/technology or company where an agreement is reached